Which audience primarily participates in DECA's programs?

DECA's programs are primarily designed for high school students, as the organization's mission focuses on preparing the next generation for careers in marketing, finance, hospitality, and management. This emphasis on high school students aligns with DECA's role in providing students with unique opportunities to grow academically and professionally through competitive events, leadership training, and networking experiences.

High school students engage in hands-on learning experiences that help them develop essential skills for future success in their careers and education. The relevance of the programs to the high school audience is a key factor that supports their active participation in DECA's initiatives, competitions, and conferences, making them the primary participants in these programs. While other audiences, such as college graduates or adults, may also benefit from business education, DECA's core focus remains firmly on the high school demographic, nurturing their development as future leaders in their respective fields.